The Charter School Connection
Charter School Marketing Blog
Tips, tactics and stories to help charter school leaders grow enrollment — from marketing strategy to school culture.

5 Must Read Books for Charter School Leaders
Running a charter school is a challenging and unique experience. Each school is different with a variety of needs. From diverse student...

Boost Your Charter School's Enrollment with Sizzling Summer Events!
Are you looking to skyrocket your charter school's enrollment numbers or become the talk of the town? Look no further than the sunny days...

The Most Important SEO Tip for Charter Schools
Would you believe me if I said that what you believe to be true about Search Engine Optimization is actually completely backwards? 99% of...

Why Will Students Be Glad They Went to Your School?
In twenty years from now, your students will be in the workforce, raising a family and contributing to their communities. When they look...

Unpopular Opinion: You Don't Need More Money
Unpopular opinion alert 🚨: For charter schools, the focus is often put on boosting enrollment numbers. However, that's not the core...

Why Charter Schools Need to Fire Their Marketing Agency... Now.
It was 9pm on a Friday night, and I was on a call with a charter school administrator on the verge of tears. She explained that she had...

Can You Justify Your Marketing Budget?
You're sitting around the conference table for another monthly board meeting. You honestly did your best to allocate your marketing...

connectED 2023
connectEd 2023 was a great success - a day full of collaboration, sharing, & connecting with others in the charter school space. With...

Make Reviews Less Spooky
Just like a haunted house, getting parents to write reviews can be scary. Google Business profiles collect cobwebs as years go by without...

Students Are In the Door: What Now?
Congratulations, you are well into the school year. The perilous period of enrollment is far behind, and the fantastic future of the...

Six Best Practices for Charter School Procurement
If procurement is part of your job description, then you know just how high the stakes are when you make purchasing decisions on behalf...

Back to the Books: Returning to Classes
As summer comes to an end, the anticipation, excitement, and nervousness of a new academic year begins. Whether your child is entering...
